Quality Ingredients You Can Trust For Smelling Fresh

YOUR_LENOR_INGREDIENTS

Keeping You and Your Family Safe and Smelling Fresh

Quality ingredients you can trust

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Quality Ingredients You Trust

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 Head to our ingredients glossary <a href="https://www.lenor.co.uk/en-gb/about-lenor/ingredients/a-z-lenor-ingredients">here</a>
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 <div class="container pb-30">*Summer Breeze (Base Yellow) is in the process of being certified by 2023</div></div>

Ingredients explained freshness you can trust banner 320 - 567@2x

Acetylcedrene 
Allyl Cyclohexylpropionate 
Alpha-isomethyl ionone 
Amyl cinnamal 
Benzyl benzoate 
Benzyl salicylate 
Butylphenyl methylpropional 
Cinnamyl alcohol 
Citronellol 
Coumarin 
Delta-Damascone 
Dihydromyrcene 
Eucalyptol 
Eugenol 
Geraniol 
Heliotropine 
Hexyl cinnamal 
Hexyl Salicylate 
Hydroxycitronellal 
Hydroxyisohexyl 3- 
Cyclohexene 
Carboxaldehyde 
Isoeugenol 
Limonene 
Linalool 
Linalyl Acetate 
Pentadecalactone 
Perfume 
Tetrahydrolinalool 
Tetramethyl Acetyloctahydronaphthalenes 
(E/Z)-ethyl 2-acetyl-4-methyltridec-2-enoate 
4-tert-Butylcyclohexyl Acetate

Fragrance

Delivers your favourite beautifully long-lasting fragrance right from the wash, preventing bad smells and remaining even after storage and wear 

Used for product aesthetics to give our different products a different and recognisable look

Thickener

Helps to maintain a constant product consistency for easy pouring, and aids longevity by protecting against product deterioration over time

Processing Aid

Assists in the manufacturing process by preventing foaming during production and filling

Softener

Gives your fabrics a soft, comfortable feel and helps keep them easy to iron while reducing static electricity. 85% of the ingredients contributing to Lenor’s softness are plant-based.

Formic Acid 
Hydrochloric acid 
Monosodium salt of Etidronic acid

Stabilizer

 Maintains product integrity over time, making sure your Lenor is effective for longer

Water

The ingredient used to combine all the others! All the ingredients are mixed into a solution of water 

Plasticizer aka Softener

Used to give your laundry wonderful plant-based softness, freshness and wearable comfort, as well as helping to reduce static electricity and wrinkles (which means less ironing!) 

HotMap

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Since 1963, Lenor has been working continually to bring the best possible freshness and softness to your clothes while always keeping the safety and quality of our products at the heart of what we do.

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Some people believe natural product ingredients are safer than man-made synthetic ones. The reality is – it’s not that simple. Both natural and synthetic ingredients have a safe and unsafe range. Often manufacturers turn to synthetic ingredients to ensure the safety, effectiveness and purity of their products. Natural ingredients can be hard to standardize, as differences in plant health, the time of year harvested, and other factors can dramatically change the chemical compositions of the ingredients that are derived. Synthetic, human-made ingredients can be standardized much more easily, guaranteeing a safe product that is always effective and identical. 
So, we make sure that whatever ingredients we use, they are high quality ones you can trust and that they are used in a safe way for you and your family. We base our ingredient choices on below three fundementals. 
1. __Safety__: When we’re exploring new scents and formulas for our range, we want to make sure we deliver our best-ever freshness and softness using only the ingredients that meet our rigorous safety standards. Simply put, if an ingredient has not been proven safe for its intended use, we don’t put it in our products. 
2. __Performance__: Every ingredient has a role in delivering the performance you expect from our products. We seek to use the best ingredients for our products so that you can use them with confidence. 
3. __Sustainable Sourcing__: Quick, mass-scale and inexpensive sourcing of natural ingredients leads to synthetic ingredients can oftentimes be more sustainable than natural ingredients because they require fewer resources. Sustainable features of a product ingredient depend on the resources used in creating it, harvesting it, making the product and then ultimately using the product.

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Every ingredient in our products is there to serve a purpose and bring the best ever freshness and softness to your laundry. Here’s a guide to what you will find in our bottles:

At Lenor, we always prioritize quality ingredients & safety. Read more about our biodegradable ingredients used in fabric conditioners and how they are safe to use!	 