Lenor Product Safety

Thanks to the carefully selected, quality ingredients, our products does not only provide effective freshness and softness, but they’re safe for you and your family to use as intended. To even be considered for use in our products, every ingredient must be known to be safe for its intended use. We go beyond regulatory compliance by holding ourselves to the highest standards of safety. Simply put, if an ingredient has not been proven safe for its intended use, we don’t put it in our products.

At Lenor, safety guides the ingredient choices we make so your family (and ours) can confidently use our products every day. We use the same safety process as regulatory agencies like the European Union (EU), the World Health Organization (WHO), the Environmental Protection Agency (EPA), the US Food & Drug Administration (FDA) and others. But, before we market any new product, we go well beyond complying with laws and regulations to ensure every ingredient goes through a four-step science-based process.

Step 1:Doubt

Before we use any ingredient, our scientists start by asking questions. If there's any doubt about it's safety or benefit to you, we won't use it.

Step 2:Define

We define the ingredient's safe range using the same science-based standards as major regulatory agencies around the world.

Step 3:Determine

We evaluate all ingredients in the product to ensure they are safe when used - both for you and the environment. If we can't confirm that, we go back to the drawing board.

Step 4:Diligence

Our last step never ends. Once a product is on shelves, we keep up with new information on each ingredient, collaborating on new products safety methods with regulatory agencies and scientists outside of P&G to make sure we're up to date.