In machine, wash after wash, cloth fibres lose some of their original mechanical properties and integrity because of the intense stress they are submitted to and also because of water hardness. Textile fibres become rough over time and tend to entangle. In the absence of fabric softener, through the drying process, fibres remain untangled and clothes become stiff. When a fabric conditioner is used in the rinse, it helps keep the textile fibres smooth. It reduces the friction between them and on the skin. As fabrics slide on each other more freely, clothes are more supple and show less wear over time, especially heavily stressed parts such as collars, elbows and cuffs. The lower friction on skin and the clothes suppleness produce a gentle feel and a high sense of comfort.

Lenor also features our latest generation Freshness technology with Perfume Capsules (PMCs) delivering a gradual release of perfume, providing a long-lasting freshness effect on your clothes. The Perfume Capsules are deposited on clothes during the last stage of the wash cycle. With friction (like rubbing, hugging, towelling off, putting on clothes etc) these capsules burst provide your clothes with long-lasting freshness.

It works on every item of clothing (except for those fabrics mentioned on the pack’s warning label and dry clean only items). It will be easier to see and feel the difference on fluffy items like towels.

The fabric conditioner smoothes fibres, reducing the mechanical friction against the skin and therefore helps avoid delicate skin becoming irritated. Many dermatological studies have been run, with random human volunteers on Lenor which demonstrate that Lenor and Lenor-treated fabrics are safe for the skin.

Generally, towels and fabrics that have been washed with any fabric conditioner may not absorb water as quickly.

No, Lenor, as with any other fabric conditioner, should be poured into the fabric conditioner compartment of your machine.

For standard washing machines and normal loads, we recommend using 25ml. For larger loads and washing machines, you may want to use more; this will also provide with extra softness and freshness

Yes, you should be able to, by dosing more this will also provide you with extra softness and freshness. Also check the machine manufacturer’s handbook just in case they have any guidelines for your particular model.

Yes, you can use Lenor with any cycle type.

Lenor is safe to use for any type of washing machine and does not cause damage over long term use.